Bregenzer Festspiele GmbH
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Which cookies does Bregenz Festival use?
We use necessary cookies (3.1.), functional cookies (3.2.), cookies for analytics (3.3.) and cookies for advertising. For information on third party cookies (e.g. IP Stacks cookies or Google Inc. cookies) please follow the respective link to the most recent version of their data protection policy known to us.
3.1. Necessary cookies
We use these cookies to ensure the basic functionality of our website. Without these cookies, the website does not work properly:
- “Session” cookies are only stored temporarily and are deleted once you close the browser.
We use IP Stack's geo-targeting application (run by apilayer Data Products GmbH, Vienna, an Austrian technology company) to provide personalized content. This application stores a certain value in the session cookie (necessary). If you disable this area, no inquiry will be dircted to the host and consequently no information will be stored.
3.3 Web analysis/statistics
Our website uses the web based analysis tool Microsoft Clarity (https://clarity.microsoft.com), which is a software provided by Microsoft Corporation (One Microsoft Way, Redmond, WA, 98052-6399, USA). The tool is used to analyze how users navigate on our website (cursor movements, clicks, scroll maps and more). With the help of Microsoft Clarity we want to understand how users interact with our website and infer how we can optimize and further develop the user experience. Microsoft stores and anonymizes the collected data (1 year). Additional information can be found in Microsoft Clarity’s data protection policy: https://privacy.microsoft.com/en-us/privacystatement
On our website we use "Pixel" by Facebook Inc., 1610 S. California Ave, Palo Alto, CA 94304, US. With this tool we can track the behavior of users, who have been redirected to the host's website after clicking on a Facebook ad. We can analyze the effectiveness of our facebook ads with this tool, which helps us improve future advertising activities.
The data collected is anonymized. Therefore, we cannot uncover your identity. However, Facebook saves and processes the data for their own advertising purposes according to Facebook's data policy: https://www.facebook.com/about/privacy/
Using Google Tag Manager
By using Google's (1600 Amphitheatre Parkway Mountain View, CA,94043, US) Google Tag Manager we manage website tags via a user interface. This is how we manage marketing cookies (see 3.4. Marketing) on our website. The tool "Tag Manager" is a cookie-less domain and does not gather any personal data. It is only responsible for triggering other tags, which in turn may gather data. However, Google Tag Manager does not access this information. If you deactivate at the domain or cookie level, this will remain in effect for all tracking tags implemented with Google Tag Manager. For more information please go to https://www.google.com/analytics/terms/tag-manager/.
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